Monday, February 22, 2010

To Trademark or not

http://www.washingtonpost.com/wp-dyn/content/article/2010/02/11/AR2010021102974.html

The Twitter tweet non-trademarked problem continues with twitter send what appears to be cease and desist letter or e-mails to Facebook. As this article points out the term tweet still has not been officially trademarked. With this apparent gross oversight in business procedure one has to wonder whether Twitter has any future legal ownership with the tweet term. The fact that twitter is pretending to have a trademark also makes this student blogger question the contracts they might have set up or look at on a daily basis. While Twitter has a strong mark with the term tweet, it is still unofficial as a mark. I feel that if they don't start practicing better business sense, they may not last the next ten years.

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